3/2/06

Bozo Explosion

Guy Kawasaki has come up a new term to describe the path to mediocrity and eventual oblivion. http://blog.guykawasaki.com In his case he is describing the decline of businesses, but I have seen the same thing with teams and coaches and training. Bozosity refers to the Bozo factor. In my opinion in the field of athletic development and rehab there is an explosion of Bozosity. How do I know there is a Bozo explosion? Here are some things I see:

It takes longer to explain the training program than it does to actually do the training program.

They guarantee results in six weeks.

They have a web page that has more bells and whistles than the space shuttle.

The web page has more ads than information.

There is more attention given to recovery and regeneration than there is to training.

You hear a lot about Peaking, as in we haven’t peaked yet.

You hear a lot of we were training through that meet or game.

They are always talking about how innovative they are.

Innovation consists of machines, equipment or high tech devices that take you farther away from the athlete.

They Dartfish the athlete when he stretching.

They use terms like “tonnification of the central nervous system” instead of balance.

More money is put into facilities and equipment that into coaches.

More time is spent in therapy than in training each day.

The majority of coaching is by email, phone, letter or fax.

The coaches talk on cell phones throughout the workout, making deals.

The coach talks more about their personal workouts or athletic accomplishments than the people they are working with.

The letters after a persons name are longer than their name.

Your organization has a values statement and the administration doesn’t follow it.

If you all have seen other bozo factors please sent them to me. Let’s stamp out bozofication!

1 Comments:

At 3/3/06, 4:59 AM, Blogger Joe Przytula said...

Bozo Factor? How about the personal trainer version of "Fear Factor". That's right Vern! Two famous personal trainers from YOUR home state ran the "Great Worldwide Personal Trainer Search". Yes, they came from all over the world for a chance for an internship at their respective gyms, woops I mean "Human Performance Centers (HPC's)". One winner even giggled how he was so nervous that he fell off his stability ball right in front of his guru! Well Vern, you can laugh if you want, but I'm doing my own great ATC search. First, I'm outsourcing them from China & India. Second, I'm droppping them from a helicopter into the Florida Everglades for a week- to teach abdominal hollowing to the gators.

 

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